Browse Plus Size Stores in Milwaukee, Wisconsin
Milwaukee offers a diverse selection of plus size clothing stores catering to every style and budget. From specialty boutiques that focus on inclusive fashion to major retailers with extensive plus size collections, the city provides excellent options for shoppers seeking quality, trendy clothing in extended sizes.
Lane Bryant
What Do They Provide?
Lane Bryant is America’s leading plus size retailer, specializing in fashionable clothing and intimate apparel for sizes 10-28. They offer professional bra fittings, trendy seasonal collections, and their signature Cacique intimates line designed specifically for curvy figures.
What Customers Appreciate The Most:
- Expert bra fittings and wide selection of plus size intimates
- Professional and work-appropriate clothing options
- Knowledgeable staff who understand plus size fit
Torrid
What Do They Provide?
Torrid focuses on trendy, fashion-forward plus size clothing for sizes 10-30, with a strong emphasis on pop culture-inspired designs and contemporary styles. They offer everything from casual wear to special occasion dresses, along with shoes, accessories, and intimates.
What Customers Appreciate The Most:
- Trendy, fashion-forward styles and pop culture designs
- Great selection of extended sizes up to 30
- Fun, welcoming shopping atmosphere
Z Boutique
What Do They Provide?
Z Boutique is a family-owned business specializing in plus size fashion that flatters and fits, operated by a mother-daughter team passionate about celebrating every woman’s unique beauty. They offer an extensive range of plus size clothing, wide-width shoes, and accessories with a focus on quality and fit.
What Customers Appreciate The Most:
- Personalized customer service and styling advice
- High-quality fabrics and flattering cuts
- Family-owned business with inclusive values
Rare Bridal Bar
What Do They Provide?
Wisconsin’s only plus size and mid size bridal shop, featuring over 200 wedding dresses in sizes 18-36. Rare Bridal Bar was specifically designed for every body and every bride, offering a curated selection of beautiful bridal gowns in extended sizes.
What Customers Appreciate The Most:
- Exclusive focus on plus size bridal needs
- Over 200 gowns in sizes 18-36
- Personalized bridal experience and expert fitting
Hollyville Boutique
What Do They Provide?
Milwaukee’s premier destination for retro, rockabilly, pinup, and vintage-inspired clothing and accessories since 2016. Hollyville Boutique offers a unique plus size collection that celebrates vintage glamour and alternative fashion styles.
What Customers Appreciate The Most:
- Unique vintage-inspired and rockabilly styles
- Local Milwaukee business with personal touch
- Specialty in alternative fashion for plus sizes
Target
What Do They Provide?
Target offers an extensive plus size clothing selection through their Ava Viv, Universal Thread, and Wild Fable lines, providing affordable fashion in sizes XL-4X. They carry everything from basics to trendy pieces, activewear, and seasonal collections.
What Customers Appreciate The Most:
- Affordable prices on trendy plus size fashion
- Wide variety of basics and essentials
- Convenient multiple Milwaukee locations
Walmart Supercenter
What Do They Provide?
Walmart offers budget-friendly plus size clothing through various house brands including Faded Glory, Terra Sky, and George, with sizes ranging from XL-5X. They provide basics, seasonal wear, and casual clothing at very competitive prices.
What Customers Appreciate The Most:
- Very affordable prices for budget-conscious shoppers
- Good selection of basics and everyday wear
- Extended hours and convenient locations
Macy’s
What Do They Provide?
Macy’s offers an extensive plus size department featuring designer and contemporary brands in sizes 1X-5X. They carry everything from professional wear to special occasion dresses, with brands like Calvin Klein, Lauren Ralph Lauren, and their private label collections.
What Customers Appreciate The Most:
- Designer and higher-end brand options
- Professional work wear and special occasion dresses
- Regular sales and promotions
Kohl’s
What Do They Provide?
Kohl’s features an extensive plus size section with brands like Simply Vera Vera Wang, Lauren Conrad Plus, and Apt. 9 in sizes 1X-4X. They offer a good mix of casual, professional, and activewear with frequent sales and their popular Kohl’s Cash rewards program.
What Customers Appreciate The Most:
- Great sales and rewards program with Kohl’s Cash
- Wide variety of mid-range brands and styles
- Good selection of activewear and casual options
JCPenney
What Do They Provide?
JCPenney offers plus size clothing through their Arizona, Worthington, and a.n.a. brands in sizes 1X-4X. They provide affordable options for work, casual, and special occasion wear, with a focus on classic styles and good value.
What Customers Appreciate The Most:
- Affordable prices on quality basics
- Good selection of professional wear
- Regular clearance sales and promotions
Tips For Finding And Wearing Plus Size Apparel In Milwaukee, Wisconsin
Milwaukee blends Midwest charm with lakefront breezes, Summerfest music festivals, Packer tailgates at nearby Lambeau, and Frosty Fest holiday celebrations. With humid summers, crisp fall football weather, and chilly winters by Lake Michigan, these styling tips will keep you comfortable and confident as you explore breweries, boardwalks, and city streets.
- Check out inclusive-sizing boutiques in the Third Ward and Bay View neighborhoods for trendy pieces and personalized fittings.
- Opt for breathable fabrics—linen blends, moisture-wicking knits, and lightweight cotton—to manage hot, humid summer days by the lake.
- Layer versatile staples—denim jackets, utility shackets, and open cardigans—to adapt from warm afternoons to cool evening breezes.
- Incorporate local flair—Brew City graphic tees or Packers-inspired scarves—into your wardrobe for a playful, city-proud touch.
- Invest in slip-resistant, cushioned footwear—espadrilles, supportive sneakers, or insulated boots—to navigate wet boardwalks and icy sidewalks.
Summerfest & Lakeshore Celebrations
- Pair a flowy floral midi dress or sleeveless shirt dress with a lightweight denim shacket for breezy comfort between stages.
- Choose adjustable wedge sandals or cushioned espadrilles for standing on festival grounds without sacrificing style.
- Top off with a wide-brim sun hat and oversized UV-protective sunglasses for those sunny Summerfest afternoons.
- Keep a vibrant bandana or printed scarf on hand to tie around your bag or wear as a headband when the lake breeze picks up.
Fall Tailgates & County Fair Style
- Rock plus size rock jeans or high-stretch leggings under an oversized Packers sweater for crisp game-day tailgates.
- Layer a quilted vest or plaid flannel over a graphic tee at the Wisconsin State Fair for warmth and seasonal flair.
- Slip into ankle boots with cushioned insoles to tackle fairgrounds and brewery patios in comfort.
- Add a chunky knit infinity scarf in team colors or autumn hues to stay cozy as temperatures drop.
Winter & Holiday Layers by Lake Michigan
- Build a base of thermal long-sleeve tops and plus size ponte leggings to lock in warmth for Frosty Fest lights.
- Top with a wool-blend pea coat or insulated parka when exploring holiday markets along the riverwalk.
- Choose fleece-lined jeans or ponte pants for extra insulation without bulk on icy Milwaukee sidewalks.
- Finish with waterproof, insulated boots and a cable-knit beanie to brave windy winter days by the lake.